Enrichment

AI playbooks and custom columns

Reusable research recipes for every list.

George Robinson Founder, LeadHootz

AI playbooks and custom columns

LeadHootz University

AI Playbooks tell LeadHootz how to research a lead: extra fields, firmographics, custom questions, and how to phrase findings. Create a playbook once, then apply it across lists.

On a list you can also add AI research columns (for example “recent funding” or “tech stack”) without leaving the grid. Playbooks keep those recipes consistent so every teammate enriches the same way.

Open AI Playbooks in the sidebar to create your first recipe, then attach it when you enrich or run the agent.

Open the app More in Enrichment